- 01 Aug
The Modern SEO Concern
For modern SEO success, ranking higher in search engines doesn’t mean you need to be a Google engineer or the most advanced programmer.
Trying to appeal to every line of code in Google’s core algorithm and lean on backend coding tactics and deceptive tricks to get sites ranking higher is nowadays condensed to become part of the whole story or the strategy to rank higher.
For the most part, modern SEO can be implemented without any prior experience, and without any technical knowledge of how websites -- or Google’s algorithm – work, especially if you know that no search marketer has ever attempted to or will access the actual lines of code that determine which businesses rank where.
The other thing backing this tendency is that all our combined knowledge of SEO, from offsite to onsite and from 2000 until now, has come either as the result of an experiment or as a result of Google telling us what its algorithm looks for. These are non-technical inferences, and are often boiled down to generalities, such as “write quality content” or “reduce your bounce rate.”
Why don’t you take this grand opportunity to talk to some creative, motivated and aspiring people like the group of developers and designers at Dow Group and open up the process as you plan a website development or redevelopment, design or redesign, or any business solution in mind and review all of this with them as you rank your own site(s) higher online in all search engines and get started with the right hashtags, ads, pictures, tweets, posts and quotes that will set you unique in a harshly competing market!
What do you think of this blog? Do you have other ideas? Share your thoughts with us in the comments.